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The problem

A campaign hits: the same crypto giveaway posted from fifty accounts, sometimes reworded just enough to look different. Reviewed one row at a time, it’s two hundred identical decisions, the queue looks catastrophic, and everything else in it is buried.

The view

  • Filter Label → Spam.
  • In Settings, set Deduplication → Similar content.
Near-identical items collapse into a single row with a count. You decide once, and the whole group goes with it.

Choosing a deduplication mode

If the same wave keeps arriving, the durable fix is upstream — a wordlist or a rule that rejects it before it reaches review. This view is for handling the wave you’re already in.